Table of Contents

Preliminary Business Plan

Business: ELF – Elfish Log Factory Type: Open-source software + services Related: Traffic Elf Project


Business Concept

ELF is a web-based commercial traffic scheduling system for broadcast radio stations.

It manages:

Target market:


Revenue Streams

1. Setup and installation 2. Monthly hosting and support 3. Consulting and customization 4. Premium or enterprise features (future)


Starter Pricing Model

Service Price Range
Basic install $500–$1,500
Migration/setup $1,500–$4,000
Self-host support $49–$99/mo
Hosted system $99–$199/mo
Managed station $299–$499/mo
Consulting $75–$125/hr

Year-1 Revenue Example

Assume:

Monthly:

$1,490

Annual recurring:

~$18,000

Plus:

= $10,000

Total year-1 estimate:

~$28,000 revenue

Year-1 Goals


Year-2 Goals