projects:move_along:business:business_plan
Table of Contents
Preliminary Business Plan
Business: ELF – Elfish Log Factory Type: Open-source software + services Related: Traffic Elf Project
Business Concept
ELF is a web-based commercial traffic scheduling system for broadcast radio stations.
It manages:
- Advertisers
- Campaigns
- Commercials
- Daily scheduling
- Rivendell log export
Target market:
- Small to mid-size radio stations
- Community stations
- College radio
- Nonprofits
Revenue Streams
1. Setup and installation 2. Monthly hosting and support 3. Consulting and customization 4. Premium or enterprise features (future)
Starter Pricing Model
| Service | Price Range |
|---|---|
| Basic install | $500–$1,500 |
| Migration/setup | $1,500–$4,000 |
| Self-host support | $49–$99/mo |
| Hosted system | $99–$199/mo |
| Managed station | $299–$499/mo |
| Consulting | $75–$125/hr |
Year-1 Revenue Example
Assume:
- 10 stations
- $149/mo average
Monthly:
$1,490
Annual recurring:
~$18,000
Plus:
- 10 setups at $1,000
= $10,000
Total year-1 estimate:
~$28,000 revenue
Year-1 Goals
- 5–10 paying stations
- $15K–$30K annual revenue
- Stable, production-ready software
Year-2 Goals
- 20–40 stations
- $50K–$100K annual revenue
- Majority recurring income
projects/move_along/business/business_plan.txt · Last modified: by freedomotter